Friday, February 26, 2016

Sellers Were Asking: 10 Biggest Selling Mistakes

10 Biggest Selling Mistakes

1.         Wrong Price - Typically, when a listing price is more than 5% over market value, buyers are scared away.
2.         As-Is Condition - Buyers who are willing to tackle your repairs automatically subtract the cost of needed fix-ups from the asking price.
3.         No Curb Appeal - Your house gets only one chance to make a good first impression. Spruce up the view from the street.
4.         Dreary Appearance - Elbow grease costs little but your time. Clean each room from top to bottom.
5.         Lavishly Over-Improving – Dont undertake a major project without consulting a realtor first. You may spend more money than you can recover from the sale.
6.         FSBO - For Sale By Owner - for some it works, for many, it can be a nightmare
7.         Always be Underfoot – Leave your house when it is being shown
8.         Dont be too restrictive - Ensure your home is available to be shown. If youre too restrictive, buyers will buy elsewhere.
9.         Keep Positive - No-one wins if you enter the market with boxing gloves on; approach selling with an open frame of mind. After all, the optimum is a sale.

10.     Respond to a Buyers offer - Reply immediately to an offer. You dont want to lose a sale by stalling.

Friday, February 19, 2016

Sellers Were Asking: Maximizing Your Home's Equity

Maximizing Your Home's Equity

If I were to tell you of an investment you could make to ensure your home achieved its maximum potential on the market, in any market, would you listen?  Once introduced to the open market, a home becomes an asset, a saleable commodity of great potential.  How much potential, is in your hands?  

Many sellers believe it is a Realtors job to paint that picture of potential.  Let me ask you this.  When you go in search of a new used car, what catches your eye?  Ill bet you look for low mileage, clean and affordable. You know the black book?  Theres an unwritten black book for houses too. 

Funny, we Realtors have been known to make a bed or two, clean a front hallway and generally run around to de-clutter your home to prepare a home for a viewing or open house.  We often get, “but, they can see past my stuff!  Remember, buyers are stacking home against home.  Pretty homes sell.  

A survey by Maritz Research reported that 63% of buyers prefer to pay more for a house that is in turn key, move in condition.  So, here you have it.  37% of the buyers will look past your stuff. Our all-time favourite line?  “My house will sell itself.  The cost of home staging is actually less than your first price reduction.  

Friday, February 12, 2016

Sellers Were Asking: Communication


Starting and remaining on the 'same page' throughout your marketing process is often one of the key points to a successful sale and purchase.  Communication between Realtor and Client can sometimes be ineffective or non-existent if not planned and discussed ahead of time.  Simple information such as feedback on showing appointments and exchange of all points of contact cell phones and email addresses are important to ensure all lines of communication remain open throughout so that a smooth and professional process remains.  Many times, your Realtor is working behind the scenes for the continuation of the process, but, falls behind in an attempt to communicate all that is taking place, leaving a client to wonder over what is happening.  In our attempt to keep the lines fully open, we have developed an internet portal as an integral part of our website for our clients to log on to view the activity and process we are taking on an hourly, daily and weekly basis.  Each task is recorded and emailed so that our sellers can known what is happening up to the minute and what process is being made in terms of advertising, feedback obtained and what next event is upcoming so that they can plan and we can all remain on the same page throughout the process.  

Wednesday, February 10, 2016

You Were Asking: Preventive Maintenance

Preventive Maintenance

Like your car, regular preventive maintenance on your home can avoid costly problems later on. It can also assist in achieving the highest return when selling, not to mention lessening the amount of money spent in preparing it for the market place. Its a good idea to develop and implement a routine maintenance plan. Most people take their car in regularly for some sort of maintenance, why not perform a similar service for your house?  By checking pipes and sewer lines for cracks, rust and leaks on a regular basis, you begin to prevent costly repairs. Get the heating and cooling systems cleaned and checked on a yearly basis. A furnace or air-conditioning system that is clean and in good working order, doesnt have to work as hard and will ultimately save you money. Fix any loose tiles or baseboards, and touch up any paint where required. On the outside of your home, make sure that gutters are free of debris.  While youre up on the ladder, take a look at the roof.  Do the shingles look ok?  If some are loose, or missing, you have the beginning of a preventive maintenance project.  Caulk any windows and make sure steps and handrails are in good repair. Treat your home as the investment it is and it will pay off the dividend when you sell!

Friday, February 5, 2016

Sellers Were Asking: Investigating All Options


When the first realization appears and thoughts turn to trading in the family home, most initial reactions are a fleeting glimpse of reality, at best.  Then, denial, then fear, then resignation.  Selling the family home does not have to be an unpleasant experience approached with trepidation.  As with any move, your head and your heart must agree.  Set out your goals and aspirations.  What do you wish to achieve with your move?  Then, head in that positive direction.  If you wish to add travel, daily golf outings and an executive turn-key lifestyle to your routine, a condominium is likely your wisest decision.  Many die-hard detached homeowners will dispute our recommendation.  But, consider that your monthly fee acts as almost an insurance policy to preserve the value of your initial investment.  The reserve is set aside to maintain and replace costly home items such as roofs and windows, ensuring your turn-key lifestyle is sustained.  Condo living may not be for everyone, but, some of you should investigate the option before discarding it outright.